Fashion Industry Media Analysis:
New Era Insights for PRs and Marketers
The fashion industry has witnessed seismic shifts over the last 12 months- Increased scrutiny on fast fashion brands due to their environmental impact.
- Established brands facing fierce competition from online giants like Shein and Temu.
- A consumer shift towards second-hand shopping, fueled by platforms like Vinted and Depop
Our media analysis of the fashion industry examines the social media and mainstream media impact of eight leading brands—Temu, H&M, Shein, Zara, Mango, Zalora, Asos, Zalando, and the broader sector.
Get the richest insights from eight internatonal fast fashion brands through our social listening and media analysis:
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