In-depth analysis concluded Digimind is a Strong Performer in social listening platforms evaluation based on current offering, strategy, and market presence.
NEW YORK, Sept. 10, 2018 /PRWeb/ Digimind, the leading social media listening software, has been named a “Strong Performer” in The Forrester WaveTM : Social Listening Platforms, Q3 2018 Report. The report identified and evaluated the top social listening platforms using a 40-criteria evaluation methodology focusing on current offering, strategy and market presence. In the evaluation, Digimind received the highest scores possible in the Text Analysis, Topic/Theme Analysis, Sentiment/Emotion Analysis, Language Analysis, Location Analysis, Data Visualizations, User Management, and Onboarding, Training & Education criteria.
In the report, Forrester states, “Digimind is the platform for heavy data manipulation and visualization...,” and “With a feature-heavy platform, Digimind plans to evolve from emerging player to trusted business partner for global clients by offering pre-built dashboards upon setup that address specific use cases, such as campaign analysis, product launch, and event marketing.”
The report also stated that “[Digimind’s] what/when/where/who/how dashboard heuristic guides users through social insights, making the platform easy to navigate.” and also notes that, “Client references confirm Digimind's pivot table-like ability to filter, cut, compare, and manipulate any data.” The report went on to state that “Advanced analysts who want to dictate their own data dashboards will be able to harness the full potential of Digimind's offering.”
“Digimind is proud to be named a Strong Performer in the The Forrester Wave™: Social Listening Platforms, Q3 2018 Report and we are honored for this recognition. We think this reaffirms our commitment to bringing true value to our clients by providing actionable insights to help them make informed decisions confidently and drive business growth. We promise to constantly innovate and collaborate with our customers to future-proof their businesses and drive revenue,“ says Paul Vivant, co-founder and CEO of Digimind.
He adds, “This wouldn’t have been possible without our ever passionate teams and our valued customers and I take this opportunity to thank everyone who participated and supported Digimind in this journey.”
The ability to harness real-time data and insights from social media about everything from customer trends to marketing strategies makes social listening tools a critical asset for companies today. Paired with an ever-increasing number of active social media users, the social media analytics market is expected to increase from $2.23 billion in 2016 to $9.54 billion in 2022.
The Forrester WaveTM : Social Listening Platforms, Q3 2018 Report uses a 40-criteria evaluation methodology to identify and evaluate the top social listening platforms. The report shows how each provider measures up and helps B2C marketing professionals make the right choice.
About Digimind
Digimind is the leading social media listening and competitive intelligence software, designed for brands and agencies who want to accelerate digital transformation through an insights-driven approach. Digimind’s best-in-class technology transforms social and online data into actionable business insights, enabling marketers to effectively plan, execute, and analyze their marketing strategy.
Founded in 1998, Digimind is headquartered in New York, Paris, Singapore, and Rabat, serving more than 600 customers worldwide including LinkedIn, Sony, McCann Worldwide, and Lexus. Learn more at www.digimind.com or @digimindci.